Welcome to the Poultry Industry Council

The Poultry Industry Council (PIC) is a registered charity that delivers poultry extension services, event coordination, and project and program management while supporting research capacity for the betterment of the Ontario industry, based in Guelph, Ontario.

Read more about us. 

PIC gratefully acknowledges the support of Ontario's 4 Marketing Boards:
Chicken Farmers of Ontario, Egg Farmers of Ontario, Ontario Broiler Hatching Egg & Chick Commission and Turkey Farmers of Ontario.



PIC is committed to managing education, extension opportunities and events for Ontario’s poultry sector. Please note that due to Covid-19 many of PIC’s planned in-person educational events for the first half of 2021 have now been moved to a webinar platform.

A full list and description of all PIC's certification/educational programs and events here.

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Our Members

The Poultry Industry Council (PIC) offers membership to organizations, companies, individuals and farm businesses who all have a vested interest in the success of the poultry industry.

Membership is a great way to have your voice heard, and be part of an organization that unites and provides a forum for the poultry industry. Membership allows you to be among those who facilitate and drive positive change within the poultry sector.

Explore our members page.



Ensuring we are responsive to the industry’s true needs regarding continuous on-farm improvements and innovation activation is a key factor to PIC’s success, and will continue to be a top priority going forward. Our resources are developed in collaboration with allied industry partners to ensure Ontario producers have access to the most relevant, trusted information.

A list of  resources that are currently available from PIC can be found here.


The Poultry Industry Council team's committed to maintaining a conscious effort to support social distancing and slow the spread of COVID-19.


Until further notice, PIC’s office has temporarily closed and all employees are currently working from home. Our team continues its efforts to provide timely and reliable information to the industry through various platforms.

If there are resources, information, or assistance you need; please reach out to us at 519-837-0284 or PIC@poultryindustrycouncil.ca

Explore our resources regarding COVID-19.


PIC's Monthly E-Newsletters and Event E-Invites

Latest News

Producer Updates 2022-2023 Open for Registration and Sponsorship

September 30, 2022 —   Regsitration for our virtual and our December in-person 2022-2023 Producer Update Series is now open.  Producer updates are a time of bringing producers together to learn through sharing.  New...

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NPS announces new show date for 2023

September 8, 2022 — National Poultry Show Welcomes Attendees and Exhibitors onNew Dates for 2023 The National Poultry Show, presented in partnership with the Poultry Industry Council, is moving to a new date for...

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Charlie Elliott the 2020 Recipient of the Ed McKinlay Poultry Worker Award Announcement

September 8, 2022 — PIC is pleased to announce Charlie Elliott as the 2020 Recipient of the Ed McKinlay Poultry Worker Award  PIC's Chair, Ed Verkley presenting Charlie Elliott with the award at PIC's Golf...

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See more News.

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