About the Poultry Industry Council

The Poultry Industry Council (PIC) is a registered, Canadian charity that was formed in 1997 as a result of a merger between the Ontario Poultry Council and the Poultry Industry Centre. The activities of PIC are made possible through the efforts of a twelve-person volunteer Board representing both producers and the poultry industry, along with 3 full-time staff members.

The Poultry Industry Council works to stay current on innovative research, resources, training, and learning opportunities to ensure the poultry sector is staying ahead of the curve.  The board members and staff work collaboratively with the industry to build a new strategic direction and business plan.  This way PIC’s primary activities are targeted specifically to industry and producer needs. 

Each year we bring together producers, industry, veterinarians, and academia to a range of workshops and events.  Our National Poultry Show, hosted each year now in February, is a 65-year tradition that celebrates and showcases all the best the industry has to offer.

PIC’s next Annual General Meeting will be held as a Hybrid event, In-person Elora and via webinar on October 26, 2023.

Poultry Industry Council Collage

Mission

To drive industry success through the provision of highly relevant education extension services, program development, events and knowledge transfer.

This is achieved by using our central industry position and valued partnerships for the benefit of producers and the poultry sector.

Vision

To be the preferred provider of education extension services and knowledge transfer to support a strong, successful and sustainable poultry industry.

 

Values

Partnership…PIC highly values its partners and engages them in all that we do.

Relevant…PIC seeks to be current and highly relevant.

Responsive…PIC seeks to be timely and responsive in everything it undertakes.

Unbiased…PIC’s success is built upon being an unbiased partner for the sector.

Adaptive…PIC strives to be flexible and nimble in serving others.

2020-2021

1) Development and delivery of education and extension programs identified as priorities by the Ontario poultry industry.

2) Planning and coordinating events and discussion forums for the poultry industry.

3) Development and management of projects for the poultry industry.

4) Develop and maintain sustainable revenue sources.

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Please read this document carefully before accessing or using this website and /or Poultry Industry Council publications. The purpose of this site, links from this site, and /or publications provided by Poultry Industry Council, through this site or otherwise, [the “contents”] is to assist Ontario livestock farmers and other people [the “recipients”] with making responsible farm animal care decisions.

Use or reliance upon the contents signifies agreement and understanding of the terms and conditions set out below [the “terms and conditions”]. If you do not wish to be bound by the terms and conditions, you may not access or use this website and /or Poultry Industry Council publications. Poultry Industry Council may change the terms and conditions of this Disclaimer at any time, and such changes shall be effective immediately upon posting of the modified terms and conditions on this website. By using or relying on the contents, you agree to review the Disclaimer periodically to be aware of any changes, and agree to be bound by any modified terms and conditions contained therein.

Poultry Industry Council may also make improvements and/or changes to the contents at any time and without notice. You agree to review the contents periodically to be aware of such changes.

A. Poultry Industry Council Does Not Provide Veterinary Advice

Nothing in the contents should be deemed to constitute veterinarian advice, diagnosis, treatment or general animal welfare recommendations.

For advice, diagnosis, treatment or general animal welfare recommendations, please contact a qualified licensed veterinarian with the specifics of your situation. You should never delay seeking veterinarian advice, disregard veterinarian advice, or commence or discontinue any veterinarian care because of information found in the contents.

Compliance with the contents does not guarantee or certify acceptable standards of animal welfare care or distress, nor does it necessarily represent minimum standards of animal welfare care.

B. Poultry Industry Council Does Not Provide Legal Advice

Nothing in the contents should be deemed to constitute legal advice or general animal welfare recommendations for the purpose of compliance with local and applicable animal welfare laws and /or regulations and /or municipal by-laws.

For legal advice and /or general animal welfare recommendations for the purpose of compliance with local and applicable animal welfare laws and /or regulations and /or municipal by-laws, please contact qualified legal counsel with the specifics of your situation. You should never delay seeking legal advice, disregard legal advice, or commence or discontinue any legal action because of information found in the contents.

Compliance with the contents does not guarantee or certify acceptable standards of animal welfare care, nor does it necessarily represent minimum standards of animal welfare care or distress as set out in local and applicable animal welfare laws and /or regulations and /or municipal by-laws.

The contents provided by Poultry Industry Council is solely provided for use in Ontario, and is derived from Ontario based information. The contents do not supersede any applicable animal welfare laws and /or regulations and /or local municipal by-laws. Animal welfare laws and /or regulations and /or local municipal by-laws are subject to change at any time.

C. Poultry Industry Council is not liable

Poultry Industry Council provides no representations, warranties or conditions, either express or implied, with respect to any information contained in the contents. The information is provided entirely at the risk of the recipients.

The recipients assume full responsibility and the authors shall not be liable for any claims, damages or losses, including lost profits, due to negligence or otherwise on behalf of the authors, which may arise as a result of reliance by recipients upon the contents. It is solely the recipients’ responsibility, by way of veterinarian and /or legal counsel, or as otherwise may be necessarily required, to evaluate or confirm the accuracy, completeness and usefulness of the contents.

There may be websites linked to and from this site that are operated or created by or for organizations outside of Poultry Industry Council. Those organizations are solely responsible for the operation and information (including the right to display such information) found on their respective websites. The linking to or from this site does not imply on the part of Poultry Industry Council any endorsement or guarantee of any of the organizations or information (including the right to display such information) found on their respective websites.

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Find out more about The Ed Mckinlay Poultry Worker of the Year Award here.

Find out more about the Deborah Whale Scholarship here.

Discover the Services offered by PIC here.

Discover current Job Opportunities in the field here.