Innovations 2023 


Being held at

The Grand Events & Banquet Centre, 340 Woodlawn Rd W #26, Guelph, ON N1H 7K6

 This year's Innovations Conference will focus on interesting ways that collaborations have led to new innovations in the poultry sector.  The conference is being held at The Grand Events and Banquet Centre, 340 Woodlawn Rd W #26, Guelph, ON N1H 7K6

-->Download a pdf of the Tentative Agenda here or below along with tips on where to stay!

Proudly presented with

2023 sponsor banner as of Feb2023

As we move out of the pandemic and into a new phase of programs, PIC took pause to think about what made our work successful through three years of challenging times.

With this in mind, we decided to focus this year’s biennial poultry innovations conference on COLLABORATIONS, or at least use that concept as a launch point to explore innovations from across the supply chain that led to global movements or trends, incremental use of new technologies or ideas, and bring to the stage people who have successfully collaborated to innovate positive impacts in the poultry industry.

Different forms of collaboration exist such as networking, coordination, and cooperation, with proper collaboration being the most intense form of working closely together.

Collaboration is about bringing people together to share their skills and experience. Together we can strategically address issues by sharing resources to create sustainable solutions. This becomes our pathway to innovation and working as a whole team we can instill sustainability along the supply chain.

When we partner to help leverage the best in all of us, we unite and bring the sector into a stronger position.

There are examples of cooperation, coordination and collaboration that result from networking to elevate our sector. During this conference we want to highlight the successes that spurred from collaboration and aim to build strong relationships that spark innovation with those around you.

Join us for a conference that will bring

  • thought provoking learning
  • networking for sustainable partnerships
  • small breakout sessions full of meaningful exchanges

Where to Stay


Hampton Inn & Suites by Hilton

It is located at 725 Imperial Road North, Guelph, ON, N1K 1X4

A  short drive to the venue, situated in the Northwest Industrial Area of Guelph, Ontario, this hotel offers a great location near outdoor activities as well as comfortable guest rooms with free high-speed internet access. Hampton Inn & Suites Guelph features an indoor, salt-water pool and well-equipped fitness center. In the morning, guests can enjoy a free breakfast, then get some work done in the business center. The area surrounding the Guelph Hampton Inn is filled with things to do and see. 

Hampton Inn Suites by Hilton Guelph

Hampton Inn& SuitesMap from Venue to Hotel

Join Us to Kick Off the Event!

Date: November 14th

Time: 5 – 8:30pm

 Cocktails & Networking begin at 5pm 

Agenda* and Timelines (in EST)

November 14th, 2023

5:45 pm



6:00 pm

Panel Discussion: Collaboration Fosters Innovation


6:30 pm




7:30 pm 

In OVO, Netherlands Pre-hatch Sexing  


8:00 pm 




Evening Ends  



Keynotes Followed by Breakout Sessions

Date: November 15th

Time: 9am – 3pm


November 15th, 2023




8:30 am

Continental Breakfast


9:30 am


Honourable Senator

Rob Black

9:45 am

Understanding Housing Environments in Commercial Egg Production

Benjamin Alig, Zoeits

10:15 am

Networking Break


10:30 am

Growing Through Partnership to Innovate

David Speller, Optifarm

11:30 am

Innovative Selection Methods to Drive Product Performance

Owen Willems, Hendrix Genetics

12 am



1:00 pm

Break Out Sessions






minutes each

Room 1

Room 2

Innovating through Effective Partnership Brenda Reimer; Poultry Innovations Partnership

Turkey Talk; Owen Willems,

Hatching Efficiently, TBA, In OVO

Broiler Genetics – Talkin’ Gains;

Valerie Carney, Poultry Innovation Partnership

Collaboration Project Talk; TBA

Commercial Housing for Layers,

Benjamin Alig, Zoetis

Data Tells the Story, David Speller

Feed - Innovations; TBA



3:00 pm

Event wrap up in Meeting Rooms by PIC ED & Chair

*Subject to change

Download or view a pdf copy here!

Marketing Opportunities Available  

All sponsors can bring a pop up banner, and/or set up a display table. An activation point can be included. Contact for details. 

Description Cost

Event Level Sponsor: 

Pre-Event and Day of Recognition: Pre-event: Corporate logo on PIC's event-specific webpage, and on our registration page. Receive recognition at the event; advertise Corporate logo/ advertisement on looped slide deck/video.  A 1/4 page advertisement space will be included in PIC's print materials for the event, along with verbal acknowledgment. 


Executive Supporter: 

Pre-Event, Day of and Post Recognition. The package includes previous levels of marketing. Pre-event: Creating communications materials that include your corporate branding. This includes logo (thumbnail, crowdsource style) on PIC’s webpage for the session, a latest news post on PIC’s website, registration page, event calendar, e-invites and monthly newsletters to PIC’s distribution list advertising the session. Sponsorship mentioned on social media, Twitter and Facebook. During the event: Branding of opener and break slides with logo's and advertisements. Branding and full-page advertisement on print material. Pop up banner beside presentation stage. Post-event: Supplemental materials (handouts etc.) hosted for future participant use on webpage. Possibility of presentations conversion to a podcast, which would include branding. Thank you on PIC’s website and social media.


Thank you to current Event Level Sponsors:

 BI    cbs  Huvepharma   masterfeeds   nlm feed  pols